Tesla Lounge
Task
Rebuild a unified visual system for the advertising agency, made of steel which can change the world in a while.
Tesla Lounge - Social Media Strategy
Challenge:
Tesla Lounge approached the G-Agency team to handle its social media marketing from scratch before its official opening. The challenge was to build brand awareness, grow a strong social media following, and drive foot traffic to the lounge upon launch.
Solution:
The G-Agency marketing team launched a teaser campaign to build excitement for Tesla Lounge before its opening. Following this, our content team and media production team used captivating pictures and reels to showcase the lounge’s vibrant vibes, diverse food and beverage menu, and entertainment activities. We amplified reach and engagement by incorporating viral TikTok trends into the content strategy. This approach attracted a wide audience and built a loyal customer base, ensuring Tesla Lounge’s continued popularity since its launch.
Media Production / Designs:
The G-Agency media production and Designers team created captivating designs, pictures, and reels to showcase Tesla Lounge’s trendy vibes. We also rebranded the takeaway cups and staff uniforms to maintain a cohesive and modern look. This branding strategy ensured consistent customer loyalty while enhancing Tesla Lounge’s appeal across social media platforms.
Sponsored Ads:
The G-Agency team used a strategic media buying approach with targeted sponsored ads, boosting Tesla Lounge’s social media presence. Since starting in March 2022 with zero followers, Tesla Lounge now has 19.1K Instagram followers, 6.4K followers, 5.4K likes on Facebook, and reels with 81.2K views, showcasing the success of our paid advertising strategy.
Marketing Shorts
We’re a team of creatives who are excited about unique ideas and help fin-tech companies to create amazing identity by crafting top-notch UI/UX.